This article from Charlie Page is a good followup to my recent post on the need for marketers to use ad trackers. It goes into more depth on other aspects of marketing - ways of thinking that encourage success.

Enjoy and implement.

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What is Marketing Wisdom?
(c) Charlie Page
http://www.RealWorldTactics.com
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There are some people for whom everything just works. Their websites sell. Their emails are easy to read. They earn as much in a month as most people earn in a year.

It’s easy to admire - even envy - people like this.

But is it easy to *become* a person like this?

Yes … it is.

I don’t mean to be flippant about this. I know there are sincere and hard working people who have a very hard time figuring out how to succeed online.

Almost every week, I speak with people who have been online for a long time (sometimes years) and are still not making it.

Let me be clear; I’m not saying that anyone can just snap their fingers and become Armand Morin.

But I *am* saying that success favors the prepared, and if you take the right steps you can succeed - even thrive - online.

It doesn’t take any special background or advanced college degree, nor does success online favor one age group.

The difference between people who are succeeding online and people who are struggling online comes down to this. The people succeeding online have marketing wisdom.

PLEASE NOTICE, I said wisdom … not knowledge. There’s a big, big difference between knowledge and wisdom. In fact, the difference is probably the most important

So, what is marketing wisdom and how can you get some?

I’m glad you asked. …Continue Reading Article

Perry Marshall is one of my all-time favorite direct response marketers.

This guy makes me laugh, cry (seriously), but most important - he does his job in teaching me to make me money.

Out of everything I have done in business as a relative newcomer, the projects that I worked on where I utilised Perry’s Google Adwords training have paid off more than anything else.

To cite an example, one of the things I do is market a high end telecommunications service. Using Perry’s teaching, I’ve made over triple my advertising expenses thus far.

Plus, because there’s residual commissions included, that number will continue to grow like crazy.

I’m also now a subscriber to Perry’s Renaissance Club Newsletter and hope to become a Roundtable member eventually - he makes that much of a difference in my development of business insight.

Here’s a complimentary Google video of Perry in action at an X10 seminar. Even though it goes back a while now, there’s a lot of solid insight that just may change your perspective on business and make you more profit.